how to show up and serve your clients
Let’s talk about customer service!
Providing the best service for your customers is essential and can take your business so much further.
As we know, sales and marketing are emotion-driven. Therefore, if you leave your clients feeling understood, appreciated, and satisfied —your determination will be repaid in the form of relationship building, referrals, recurring projects, etc.
Here are a few things I’ve learned over the past few years:
Always treat people the same way you would want to be treated because what you put out is what you will receive. Show your clients respect and kindness —rest assured, they will do the same (or at least attempt to.)
Miscommunication often happens when tiny details are left out at the beginning of conversations and brought up later in another conversation. This tends to surprise people —sometimes in a negative way, and the best way to prevent this is to be as detailed as possible during the pitching and onboarding process. What helps me the most is having questionnaires per service and questions tailored to the client’s goals. Being prepared before speaking to the client is key and can save so much headache in the future.
Connect with your clients the same way you’d do with people you want to get to know on a more personal level. This will help you better understand them —their personality, pain points, business goals, what resonates with them, tone of voice, etc. Learning about a person will be beneficial in helping you strategize to best serve their business. If your clients feel understood, they’ll trust you more and be more likely to refer you to others.
Show appreciation to your clients for trusting you in taking their business to the next level because they’re taking a risk on you and supporting your business. Be grateful for the opportunity they’ve offered because it contributes to your personal and business growth.
Stay connected with your clients as you would with a friend. This could lead to a better relationship and more opportunities such as referrals and upselling your services. Also, it’s a great reminder to let people know your business is still running and your calendar is open for projects.
The goal is to leave your clients feeling understood & appreciated as well as add tactical value so they can focus on other aspects of their business.
Did you find this blog useful or have other tips you’d like to share?
Leave me a message, I’d love to hear from you (:
Instagram: @glowstudeo
Contact: glowstudeo@gmail.com
Tammy <3